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Reveal Your Personal Why: The Key to Success in Lifestyle Entrepreneurship

Read Time: 8 Minutes

Introduction

As an entrepreneur, you likely have a burning desire to create a successful business venture. You may have already started your journey and are feeling excited about the opportunities that lay ahead. However, before you can truly focus on building your business, it’s important to reveal your personal why.

Your personal why is the driving force behind everything you do. It’s the reason you wake up in the morning, the reason you work hard, and the reason you are pursuing entrepreneurship in the first place. Without a clear understanding of your personal why, it can be challenging to stay motivated and focused on your business goals.

THIS BLOG can help you FIND YOUR PERSONAL WHY

In this blog post, we will explore the importance of revealing your personal why in your lifestyle entrepreneurship journey and how it can help you achieve success.

What’s a Lifestyle Entrepreneurship? Prioritizing Quality of Life Over Business Success

While traditional entrepreneurs are typically solely focused on building a thriving business, lifestyle entrepreneurs prioritize their quality of life and work-life balance. They view their business as a means to an end – a tool to support their desired lifestyle. Before embarking on their entrepreneurial journey, they first establish the lifestyle they want to lead and then create a business that aligns with those values.

What is a Personal Why?

Have you ever thought about why some people seem to be naturally driven and passionate about what they do? It’s because they have a clear understanding of their personal “why” – the purpose and belief that drives them forward. In the same way, successful brands start with their “why” – a conviction that resonates with customers on a deeper level. It’s not just about what they sell, but why they sell it. As Simon Sinek famously said, “People don’t buy what you do; they buy why you do it.” By finding your personal “why,” you can tap into your own sense of purpose and motivation. You can connect with your passions and values, and channel that energy towards achieving your goals. So take some time to reflect on your personal “why,” and watch as it becomes a driving force for success and fulfillment in your life.

Why is finding your “Why” so Crucial for Your Personal Success?

At times, it can be challenging to know which direction to take in life, leaving you feeling lost or uncertain. However, identifying your personal “why” can provide the clarity and inspiration you need to move forward. Your “why” represents your motivation for doing what you do, acting as a guiding force that leads you towards your desired destination. By clearly defining your “why,” you establish a strong foundation for your actions and connect with your vision and aspirations. Your why serves as your driving force to overcome any obstacles, shape your purpose, and infuse your decision-making with the values that matter most to you.

Finding your Why Analogy – Fueling your drive

 
Finding your “Why” is like being a steam train on a long journey.

Your why is like the fuel that powers your engine and keeps you moving forward, no matter the obstacles or challenges that lie ahead.

As a lifestyle entrepreneur, you’ll face many obstacles and setbacks on your journey. There will be times when you’ll feel like giving up, and it’s in those moments that your why becomes most important. Just like a steam train needs fuel to keep moving forward, you need your why to keep you motivated and driven towards your goals.

Without a clear sense of purpose, you may find yourself running out of steam, losing momentum, and struggling to find the motivation to keep going. However, when you have a strong why, it’s like having an endless supply of fuel that powers your engine and propels you forward towards success.

Your why gives you the conviction to take action towards your goals, even when it feels like you’re running out of steam. It helps you stay focused on the bigger picture, reminds you of your values and passions, and gives you the strength to overcome any obstacles in your way.

In short, “finding your why” is like the fuel that powers a steam train. It gives you the energy and conviction to keep moving forward, even when the journey is long and challenging. With a clear sense of purpose driving you, you’ll be unstoppable in your pursuit of success as a lifestyle entrepreneur.

Tips on Revealing Your Personal Why in Your Lifestyle Entrepreneurship

Having grasped the significance of your personal purpose, let’s delve into some insightful guidelines that can facilitate your journey towards lifestyle entrepreneurship. Here are a few recommendations to consider when developing your own personal purpose:

  • Reflect on Your Values and Beliefs

    Your personal why is closely tied to your values and beliefs. Reflect on what matters most to you in life and what you stand for. What are the principles that guide your decision-making? Write down your values and beliefs, and use them as a guidepost as you build your business.

Find your Personal Why with The 5 why’s Technique

Ready to figure out your personal why? Then, I recommend trying out the “Five Whys” (or 5 Whys) technique. It’s a simple but effective method where you ask “why” five times to really dig down and understand the root cause of a problem or issue.

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This interrogation technique will help you uncover the underlying cause-and-effect relationships behind any challenge you may be facing.
Give it a try!

Step 1: Starting Point

The first step in implementing the powerful 5 Why’s technique is having a solid starting point. 

  • What do you want to do?
  • How are you going to do it?


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Step 2: The Five Why’s

Use your starting point, answer a why after another, five times to reach one of your personal root beliefs. Use the image as an example of how you should do it.    

  1. Why?   
  2. But Why?   
  3. Really?
  4. Why Though?   
  5. Hmmm, But Why?   
  6. Is that your final answer? Why Though?

Step 3: Try Another Starting Point

For optimal results, it is critical to try this process from various starting points. Each action you undertake is driven by a particular intention, even if you are not conscious of it. Therefore, irrespective of your desired outcome, it must be anchored to the same fundamental cause or belief.
  • Try doing “Step 2” 3 more times
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Step 4: Finding the Common Denominator

Unbeknownst to many, all actions are rooted in beliefs. Conduct a comprehensive analysis of your previous 5 Why’s and identify a recurring theme. Collaborate with a peer to gain a new perspective and potentially identify potential blind spots.

Step 5: Craft Your Why

Could you summarize common denominators in a brief statement? If you can make it concise(One or two sentences), that’s even better! It shows you know what you’re doing and can communicate it well. Once you’ve figured out your “why,” use it to craft your mission and vision statements and propel your business to success!
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Five Benefits of Revealing Your Personal Why in Your Lifestyle Entrepreneurship

Now that you’ve revealed your personal why, let’s explore some of the benefits it can bring to your lifestyle entrepreneurship journey.

  • 2. Increased Resilience

    Entrepreneurship is full of ups and downs, and it takes resilience to overcome the obstacles that come your way. When you have a clear understanding of your personal why, it can help you stay resilient.

Key Takeaways

  • Your personal why is the underlying reason behind everything you do. It’s the deep, inner motivation that inspires you to take action and pursue your goals.
  • Knowing your personal why can help you stay focused, motivated, and aligned with your goals. It can also help you make decisions that are in line with your values and beliefs.
  • Your personal why is closely tied to your values, beliefs, passions, and story. Take the time to reflect on these aspects of your life to uncover your personal why.
  • Revealing your personal why can help you build a connection with your audience and customers, leading to increased trust, loyalty, and support.
  • The benefits of revealing your personal why include enhanced clarity and focus, increased resilience, authenticity and connection with your audience, and meaningful work.
  • Take the time to reflect on your personal why and use it as a driving force to stay motivated and focused on your goals. When you have a clear understanding of your personal why, you can create a business that is authentic, meaningful, and aligned with who you are as a person.

Summary

Revealing your personal why is an essential step in your lifestyle entrepreneurship journey. It can help you stay focused, motivated, and aligned with your goals. It can also help you make decisions that are in line with your values and beliefs, and build a connection with your audience and customers.

Take the time to reflect on your values, passions, and story. Identify the change you want to create in the world, and use this as a driving force to stay motivated and focused on your goals. When you have a clear understanding of your personal why, you can create a business that is authentic, meaningful, and aligned with who you are as a person.

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